joey sturgis Archives - Unstoppable Recording Machine

Joey Sturgis’ guitar editing: preserving pick attack

Don’t lose that pick attack!

Learn one of the keys to editing metal guitars: preserving the pick attack. This can be the difference between tight, punchy guitars and weird-sounding, weak guitars that just sound, well… wrong!

How to edit metal guitars: Preserving PICK ATTACK w/ Joey Sturgis

Learn one of the keys to editing metal guitars: preserving the pick attack. This can be the difference between tight, punchy guitars and weird-sounding, weak guitars that just sound… wrong. Joey Sturgis shows how he does it in Cubase using slip editing, nudging and other tools in this clip from his Guitar Editing Fast Track.

Joey Sturgis shows how he does it in Cubase using slip editing, nudging and other tools in this clip from his Guitar Editing Fast Track.

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How to make a Joey Sturgis-style SNARE BOMB in Cubase

Boom goes the dynamite!

Joey Sturgis shows you how to make a massive, cinematic snare bomb that’s perfect for transitions, buildups and anywhere else your arrangement could use some dynamics!

Post-production tricks like this can be a great way to take your mixes over the top and turn the from good to great — it’s all about adding that extra layer of polish and movement. But like anything else, it can definitely be a case of “too much of a good thing.” Use this (and other tricks like sub drops or reverse cymbals) with care… if you put them on every measure it won’t feel special anymore.

How to make a Joey Sturgis-style SNARE BOMB in Cubase

Joey Sturgis shows you how to make a massive, cinematic snare bomb that’s perfect for transitions, buildups and anywhere else your arrangement could use some dynamics! He uses Cubase, Roomworks reverb, the Cubase default compressor, JST Clip and a little subtractive EQ, but the same idea will work with any DAW and stock plugins.

He uses Cubase, Roomworks reverb, the Cubase default compressor, JST Clip and a little subtractive EQ, but the same idea will work with any DAW and stock plugins.

Don’t get hung up on these specific plugins or these specific settings– instead, think about the CONCEPT and find your own way of implementing it in your mixes.

Joey’s Time Management Tips! [ The Career Builder Show ]

Stop the madness!!

Almost every producer struggles with time management, and for good reason: our industry is oftentimes feast or famine, where you’re either terrified because you have no work, or you have way more work than you can handle!

Learning how to manage your time during the up and down times is a key skill for producers to master as their careers grow, because getting overwhelmed and making careless mistakes doesn’t help you OR your clients.

Joey’s time management tips for producers! [ THE CAREER BUILDER SHOW ]

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How do you keep your existing clients happy while still hustling to get new ones? How do you ask for more time on a project without making your client mad? When is the right time to turn down a project?

Find out the answers to all of those questions and more in this episode of The Career Builder Show!

Nobody cares about your gear! [ The Career Builder Show ]

Don’t make the #1 marketing mistake!

If you’re building a website, portfolio or figuring out how to promote yourself and your studio, please PLEASE do not lead with your gear list!

The fact of the matter is that nobody really cares about your gear– what they care about is YOU! They want to know that they can trust you as a valuable partner in the creative process, that you will help them bring their art to life. They may not be able to tell you this, but it’s ultimately what clients care about in their heart (even if they don’t know it).

Nobody cares about your gear! [ The Career Builder Show ]

The fact of the matter is that nobody really cares about your studio’s gear– what they care about is YOU! They want to know that they can trust you as a valuable partner in the creative process, that you will help them bring their art to life.

A couple things to think about:

You want clients to come to you because of your SOUND, not your gear collection! So you want to lead with that front and center… if they fall in love with your sound, they’ll care much less about how you get there.
You can’t own every piece of gear in the world, nor should you want to. So ultimately, playing the gear game is a losing battle because someone will always be able to say, “Yeah, but you don’t have [insert obscure piece of gear].”
Yes, you will encounter some artists who care about gear… but do you really think they know what they’re talking about when it comes to gear? And if they don’t know what they’re talk about, why would you try to please them knowing that they’re poorly informed?
And lastly, yes, you will sometimes find a band that cares about gear AND knows what they’re talking about. So just rent some time at a nice studio that has all the gear you need! You don’t need to own it all yourself.

And just to be clear, this isn’t us yelling at you and scolding you about what your website looks like– the point is that we want you to understand and believe that YOU are the most valuable part of your studio, not a microphone or compressor or guitar amp

Should you work from a home studio?? [ The Career Builder Show ]

The answer is…. maybe!

It’s a big decision that we all have to make as we level up our audio careers: work out of a home studio, or “graduate” to building/renting a commercial space.

And the truth is, there’s no right or wrong answer– both options have their pros and cons, and it really just comes down to what’s right for you. Going to a commercial space could be that boost you’re looking for, OR it could completely destroy your life… so think it through carefully!

Should I run my studio out of my house?? [ THE CAREER BUILDER SHOW ]

Run your studio out of your house, or take the plunge and rent a space?? The truth is that there’s no right or wrong answer here – it’s just about what’s right for YOU. Joey Sturgis explains the pros and cons of each!

Starting to get nervous? Don’t worry homie, we’ve got you covered as always 🙂 Joey has been down both roads, having worked out of both a commercial space and his house for many years– and he breaks down the pros and cons of each in this episode of The Career Builder Show!