Blasko is a bassist who has laid down the low end for icons like Ozzy Osbourne, Rob Zombie, and Danzig, and was an early member of the thrash band Cryptic Slaughter. He’s also the co-owner of Mercenary Management, where he represents major artists like Black Veil Brides and Zakk Wylde, building their brands well beyond just the music.
In This Episode
Blasko gets real about the mindset it takes to build a long-term career in the music biz. He talks about why he sees the industry as a “house of cards” and how that fuels his entrepreneurial drive to constantly adapt and stay ahead. Blasko shares the story of his pivot from being a top-tier touring musician with Ozzy Osbourne to starting his own management company, explaining the self-awareness it took to know when to transition. He drops some serious knowledge on how to approach networking, emphasizing that it’s all about providing value, not just asking for favors. He also gets into his personal productivity hacks, like his five-sentence email rule and other time management strategies that keep him from burning out while managing multiple high-level projects. It’s an awesome look into the business side of things, packed with advice on how to avoid bitterness, stay motivated, and appreciate the insane opportunity of making a living from heavy metal.
Timestamps
- [1:36] The “shark” mentality: Why you have to keep moving forward in music
- [2:18] Viewing the music business as a “house of cards”
- [5:49] Getting a record deal at 15 with Cryptic Slaughter
- [7:27] The moment he realized he’d reached the pinnacle as a musician with Ozzy
- [8:00] Transitioning into business and starting a management company
- [10:10] The importance of self-awareness in avoiding bitterness
- [13:36] How to maintain a positive focus in a negative industry
- [14:35] Pivoting from early attempts at production and A&R to management
- [20:37] Why you need to be able to repay favors to build relationships
- [22:49] The right (and wrong) way to approach industry professionals for help
- [25:07] What a band needs to do to get his attention for a tour
- [29:55] The fear and boredom of only doing one thing in your career
- [33:59] Blasko’s early music consulting business and why it didn’t work
- [39:55] Lessons learned from working with a visionary like Rob Zombie
- [42:41] What he looks for when deciding to manage a band
- [47:45] Blasko’s 24/7 work ethic and time management strategies
- [50:32] The danger of becoming a “slave to your inbox”
- [54:40] The five-sentence email rule
- [56:02] His favorite role: Making a living hustling heavy metal every day
- [59:43] The power of “just fucking do it”